 Descubre cómo las relaciones públicas y el SEO se correlacionan

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SEO es el arte de mejorar la posición de tu sitio web en los motores de búsqueda, atrayendo tráfico orgánico de calidad. ¡Un buen SEO es la base para ser encontrado en línea!

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Las relaciones públicas crean una imagen positiva de la marca, conectándola con diversos públicos. El PR ayuda a construir la reputación y fortalecer vínculos con clientes y socios.

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Cuando el PR y el SEO se unen, la marca gana más visibilidad, autoridad y compromiso. La combinación de creatividad y datos genera un impacto mucho más fuerte.

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Las campañas de PR generan menciones en sitios de autoridad de dominio. Estos backlinks ayudan a mejorar el ranking y la visibilidad en los motores de búsqueda.

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Desarrolla materiales optimizados con palabras clave, como infografías o comunicados de prensa. Esto aumenta la probabilidad de ser compartido en grandes medios y mejora el SEO.

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Utiliza herramientas como Google Analytics y Ahrefs para seguir cómo las acciones de PR y SEO impactan el tráfico, los backlinks y la autoridad del dominio.

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¿Listo para integrar estas estrategias en tu marca?

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