Vive América Latina a través del turismo deportivo

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En 2027, Brasil será el escenario de una de las competiciones deportivas más grandes. Siete ciudades brasileñas recibirán turistas de todo el mundo, moviendo la economía y celebrando la cultura deportiva local.

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Además de la Copa, eventos como la Copa Libertadores, la Fórmula 1 y la Copa América elevan a América Latina como un destino de turismo deportivo, con actividades que van desde maratones hasta deportes de aventura.

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El turismo deportivo ha crecido significativamente, con el 75% de los aficionados viajando para asistir a eventos y más del 50% gastando más de 500 dólares por viaje. Se espera que el mercado alcance los 1,33 billones de dólares para 2032.

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Río de Janeiro, Buenos Aires, Santiago y Ciudad de México son solo algunos de los destinos deportivos que están atrayendo turistas de todo el mundo. Cada ciudad ofrece una experiencia única e inolvidable.

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La búsqueda de nuevas experiencias crece cada año, especialmente después de la pandemia. Los aficionados al deporte están más dispuestos a viajar para seguir a sus equipos y atletas favoritos.

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Las empresas que atienden al mercado de turismo deportivo tienen grandes oportunidades. Con el aumento de los viajes, las marcas pueden conectarse con un público comprometido y dispuesto a invertir en experiencias.

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El turismo deportivo está transformando a América Latina en un destino global. ¿Estás listo para explorar estas oportunidades?

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