Based in São Paulo and fluent in English, Spanish and Portuguese, Amanda is a senior consultant at Sherlock Communications. She graduated in Journalism at Universidade Presbiteriana Mackenzie (Brazil) with an exchange program at Universidad de Salamanca (Spain) specialising in History and Philosophy.
Amanda is also a former reporter for Meio & Mensagem (online and print newspaper about Communications, Advertising, and Marketing) and Viajar Pelo Mundo (online and print magazine about travel and tourism).
In her role at Sherlock, Amanda is responsible for producing and translating press releases, social media and content calendars, news stories, articles, case studies and product pieces, pitching press releases and featuring ideas by phone or email to national, regional and trade journalists, across print, broadcast and online. She is also responsible for monitoring media coverage, social media metrics and making marketing and communication plans for the wider team and clients.