Bianca Boucault

Fluent in English and Portuguese, Bianca is a digital media and performance marketing expert. She is an specialist in paid media strategy and campaign execution, having run campaigns across Facebook, Instagram, Twitter, Bing and Google AdWords for a range of clients from large brands such as Google to smaller apps such as mitipi, Verbling and Quizlet.

With skills that also range to coding and imagery editing, Bianca has the experience not see not just the bigger campaign picture but also finer details through the background of the users’ digital path and its communications.

In her work at Sherlock Communications, she is responsible for planning digital media campaigns, creations of ad variations, customizing target audiences, monitoring social media, tracking and analysing data and optimisation for better results.

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