Corporate Social Responsibility

Sherlock Communications > Corporate Social Responsibility

Purpose-driven communications rooted in Latin America

At Sherlock Communications, we believe that communication can be a powerful driver of change.

As a Latin American agency rooted in diverse local realities, we understand the urgency of tackling social and environmental challenges — and we recognize the critical role that companies and businesses play in building a fairer, more sustainable region.

That’s why, in 2024, we formally launched our Corporate Social Responsibility (CSR) division: a branch dedicated  to supporting our clients’ communications strategies and enhancing their social impact.

Whether it’s by amplifying the voices of grassroots initiatives, connecting brands with local communities, or providing visibility to causes that matter, our work is about helping good initiatives go further.

Beyond generating leads or profit, we believe that truly successful campaigns leave a lasting, positive footprint.

Our team is here to boost the impact of your regional strategies, combining communications expertise with a commitment to social and environmental progress. 

Equipe Lupa do Bem 2 scaled
Lupa do Bem Team

COP30 in Belem

2025 marks a defining moment in the global climate agenda. At COP30, decisions will be made that go far beyond environmental policy — they will shape the future of business, government priorities, and community resilience across the globe.

As specialists in Latin America and experts in engaging local communities across Brazil, Sherlock Communications is uniquely positioned to help your organisation develop a communications strategy that is not only aligned with your broader business goals, but also grounded in authenticity and impact.

How can Sherlock Communications leverage your impact at COP30?

Amplify authentic local voices: Using our network of over 450 NGOs and community leaders across Latin America, Sherlock can help elevate grassroots initiatives, driving just and sustainable transitions, and ensuring genuine representation rather than imported or superficial narratives.

Facilitate inclusive dialogue and co-creation spaces: We organize and promote roundtables, workshops, and events that bring together companies (private sector), academics, civil society, and representatives from Indigenous and traditional communities, fostering mutual learning and meaningful discussions on climate justice, energy, and sustainable development.

Connect global companies with local innovations: Sherlock bridges the gap between international brands and local innovative solutions like Blockforce and Fair Fashion, which champion transparency, traceability, and ethical climate action. This enables companies to engage in COP30 with real, scalable solutions that combat greenwashing.

Develop communication campaigns focused on legacy: Our team crafts PR, digital marketing, and audiovisual storytelling strategies that prioritize lasting social and environmental impact over short-term visibility, positioning companies as committed partners in local development rather than mere participants.

Support practical, community-driven initiatives: We assist international clients in structuring and promoting projects that help local communities with clean energy training, sustainable infrastructure, and pilot programs in marginalized areas, among others, turning these efforts into compelling, human-centered stories that emphasise authentic commitment.

What makes us unique?

We are a multinational agency with deep roots in Latin America and a keen understanding of emerging global challenges. We were front-runners in identifying an overlooked space in the market: the intersection of strategic communications and social responsibility.

We don’t just speak about communities, we listen to them

In Lupa do Bem, we’ve built a collaborative network of local leaders, ensuring that every initiative is grounded in active listening, legitimacy, and real impact on the ground. We also identify and amplify those who need visibility the most: small NGOs and grassroots initiatives that work on the front lines and are often left behind.

Meanwhile, with Dominó do Bem, we have developed an innovative donation platform that connects companies and individuals with these vital local projects, ensuring all funds donated go directly to these organizations.

This is how we innovate: with purpose, proximity, and concrete action

Click here to learn more about the services which we offer. 

Our impact on local communities

+450

40.000

USD 160.000,00

NGOs and social projects mapped across Latin America have had their stories featured on Lupa do Bem
People have been positively impacted by Lupa do Bem and Dominó do Bem activities, directly and indirectly
Have been donated to NGOs that are part of the Lupa do Bem network to date (June 2025, approx.)

Corporate Transparency

Corporate Transparency

Transparency is a core value that shapes our actions and strategies. It’s a key pillar that guides our decision-making processes, fosters trust, and ensures accountability throughout every aspect of our work, every step of the way.

Our commitment to corporate social responsibility (CSR) is further reflected in our respectful and inclusive relationships, not only with our clients but also with local and historically excluded communities, and the environment.

The publication of our first CSR Progress Report for 2023 was an important step in advancing our commitment to CSR. It has enabled us to both report on our past initiatives and set concrete goals for the future, all while reinforcing our commitment to transparency and corporate responsibility throughout all our business practices.

What we stand for

Ten Principles and SDG Wheel transparent

We are signatories of the UN Global Compact in Brazil and the UK.

Carbono Neutro Anual Compacto Fundo Escuro Cor Padrao
Annual carbon emissions are measured and offset with Compensa.Eco, in line with the GHG Protocol.

Awards and Recognition