PR in Brazil – Our Story

Brazil is not easy! It’s a wonderfully rich and complex market that frequently presents international brands with cultural and operational challenges when it comes to PR and marketing. But, then again, its potential rewards are commensurately high.

Having lived and worked in the country for many years, we founded Sherlock Communications specifically to overcome these challenges – to bridge the commercial and cultural gap between Brazil and foreign markets, unlocking its potential for international companies.

Whether you’re a consumer brand, or an ambitious technology start-up, our Rio and São Paulo based team has the award-winning experience and multi-market expertise to provide all you need to localise and implement your global strategy and execute successful public relations, social media and marketing campaigns.

“Brazil is not for beginners”

Tom Jobim, Composer

“The Bridge to Success in Brazil”

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Key Facts

  • Team split between São Paulo and Rio de Janeiro
  • Independently owned consultancy with best-in-class partner network across LATAM
  • Brazil based, genuinely bi-lingual account handlers from both agency and client-side background
  • A multi-award winning marketing and PR team


Our founding team has won and been listed for multiple awards including:

PR Week Awards Logo
PR Week Best Technology Campaign
PR Week Awards Logo
PR Week Young Professional of the Year
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PR Week Corporate Communications Award
IVCA Clarion Awards Logo
IVCA Clarion Award
PR Week Awards Logo
PR Week regional Award
CorpComms Digi Awards Logo
CorpComms Digi Awards
CIPR Awards Logo
CIPR Best Corporate Campaign