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PR in Brazil – Our Story

PR in Brazil is a major tool when it comes to bringing and establishing your business in the country since there are plenty of challenges for those who may not be used to the broad range of variations it has predominantly in terms of culture, but also in ethnicities and climate too.

This breadth turns Brazil into a country filled with a huge amount of possibilities, which can simultaneously enrich your business journey in the country while regularly presenting new challenges to overcome. That’s exactly why counting on a PR agency in Brazil can be the best choice, especially if your brand is just starting in Brazil.

Find out what our PR in Brazil services can do for you and your business’ local development.

How PR in Brazil can help your business

Public Relations isn’t only about looking good in the media and online news, it’s also about building a reputation and having the right support when making decisions in the country.

When it comes to Public Relations in Brazil, you have a whole package of services that complement each other and will act in tandem to achieve the recognition of your brand.

Press Releases

The press releases are journalistic articles about specific topics which are directly related to your company, such as prizes, events and partnerships. Through their circulation, it becomes easier to present your brand to more of your target audience in Brazil.

By being present on Brazilian media, your brand can also gain exposure through a far more conventional route – reaching areas and people that conventional advertising may not reach, which helps the services complement each other and be a great way to double attack the market and raise even more of a profile among your target audience.

To guarantee these objectives, our PR professionals will work to offer the most appropriate releases in order to obtain coverage on major news channels to give more of a view of your brand to existing and potential customers alike.

Media Relations

With busier and busier days on their hands, journalists aren’t always readily available to cover events, especially when it comes to those that are promoted by relatively unknown brands in Brazil.

In order to still have your events reliably promoted and covered by local media, having a PR agency in Brazil maintaining relationships with journalists for you will allow your team to focus in the planning, while we get in touch with trusted journalists in order to provide the desired coverage of your event.

PR and Digital Marketing services in Brazil

Public Relations is also a practice that works well with Digital Marketing since both cover differing areas and both provide even more visibility to your brand – especially online.

With content marketing, for example, you are able to attract and engage your audience and go even further through the conversion funnel than the coverages initially allow, showing how using the two complementary services together are a good choice when trying to reach your target audience.

PR in Brazil: explore our services

We have Public Relations teams in São Paulo and Rio de Janeiro with the right contacts, experience and abilities to support your business’ adaptation to the Brazilian market. Contact us and find out more about our PR in Brazil services and start enhancing your business’ exposure and reputation.

PR in Brazil

PR in Brazil

Market Overview

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Media Landscape

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Online Landscape

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Cultural Nuances

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Contact Us





If you would like to learn more aout PR in Brazil, find out how Sherlock Communications can help you meet your business objectives in Brazil or simply have an informal chat do call or drop us a line:


+55 11 3817 5852



Find Us

Rua Mourato Coelho Nº 923, Pinheiros, São Paulo – SP – Brasil, 05417-011