What We Do

Much is said about how traditional media in Brazil is losing space to the advance of technology and new ways of consuming information. But is that really the case? True, with the democratization of internet access and the arrival of streaming services, people’s habits have certainly changed. They no longer watch television at the same pace as before…

Our 101 tips: marketing and public relations series has already focused on PR work, and how it is key to positioning how a brand is seen and by whom. Storytelling is central to the work of public relations consultants…

There is no doubt we are facing an unprecedented situation around the world, and while we cannot be around people right now, that doesn’t mean we can’t be close. As we know, not everyone…

A hug has power. The power to welcome, comfort, transform and, at times, even heal. The spread of Covid-19 in Brazil has led to a period of social distancing, to preserve our health and that of our families…

When it comes to social media advertising towards Latin American audiences, there’s no magic potion that will make you automatically know what will engage your target audience and obtain incredible…

Professional organisation and attendance to market trade fairs and events have become a highly recommended strategy to initiate face-to-face introductions for companies with key publications…

Almost 150 years ago, Thomas Edison realized that by heating a carbon rod to a certain temperature, it emitted light and thereby created the first marketable incandescent bulb…